Senin, 27 Mei 2013

[Job Listing in USA and Around The World] F/T - Competitive Intelligence Associate - Mindshare (NY)

Job Listing in USA and Around The World has posted a new item, 'F/T -
Competitive Intelligence Associate - Mindshare (NY)'

Functional Role: Competitive Intelligence
Service Area: Business Planning
Position: Associate

Reports to: Manager or Director, Competitive Intelligence
Experience: 0-1 year
Current Position(s): Corporate Reporting Assistant & Industry Intelligence
Analyst, ACI

Company Overview:

Mindshare is a next generation marketing services agency. We believe brands
arent simply driven by an idea or ideals. A brands value is driven through a
series of exchanges with people. We use insights and analytics to map this value
exchange and to design a growth strategy. We infuse this strategy with
creativity to invent communications ideas. We action these ideas via our robust
global network of 112 offices in 82 countries with $27.8 billion (Source: RECMA)
in media billings. Mindshare is part of GroupM, the leading global media
investment management operation that serves as the parent company to WPP media
agencies including Maxus, MEC, MediaCom, and Mindshare.

Job Overview:

The Associate, Competitive Intelligence will gather, verify (audit) and analyze
national and worldwide competitive media data from which insights can be
provided to help shape marketing, advertising and media strategies for our
clients. The Associate will provide research on a client-by-client basis,
tailored to their specific needs, including analysis of competitive media data.
The Associate will also provide insights and analysis of breaking creative and
other news in client industries.

Job Responsibilities:

Generate national and/or global competitive spending reports (monthly,
quarterly, annual, ad hoc) for Business Planning, Invention and The Exchange
service areas using various syndicated data sources and reporting tools, as well
as proprietary tools like MindFlow (MF)
Utilize publicly available information to research client industries via the
Assist Exchange and Invention planning teams creating in-depth U.S.
competitive analyses, including insights into competitors media strategies
Assist domestic and/or global competitive data supplier in troubleshooting
issues with data submission (timeliness, accuracy) from domestic and/or
international colleagues
Input media plan data into MindFlow as needed
Work with MF SuperUsers to troubleshoot issues with client setup, planning
team usage
Coordinate global Strategy Rollup (monthly) and
Coordinate global Added Value Summary (semi-annually)
Help staff with questions about syndicated research tools and systems
Possibly, create trade print insertion orders for traffic/billing purposes
Develop working knowledge of syndicated research tools and systems (e.g. TNS,
Nielsen, Competitrack, VMS, IEG, EZtab, etc.)

Job Skills & Requirements:

Bachelors degree, preferably with a major, minor or emphasis in marketing,
advertising, communications, computer science or data processing
Basic Knowledge of Media
Excellent verbal and written communication skills
Strong computer skills with proficiency in Excel (including experience with
Pivot Tables), Word, PowerPoint and Microsoft Access (database management)
Strong quantitative and analytical skills
Exceptional organizational skills, multi-tasking capabilities and detail
Strong people skills; positive attitude and team player
Internet Savvy and strong command of PCs
Good problem solving and troubleshooting skills
Resourceful and self-motivated
Enthusiastic about the industry and keen to learn
Ambitious with drive and hard working ethic
Must be able to work on multiple projects and meet deadlines
Must work well under minimal supervision
Must be willing and able to work as part of a team
Prior Knowledge of Media Tools is a plus but not required

To Apply:

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Best regards,
Job Listing in USA and Around The World

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